Avid at BroadcastAsia 2017 — Imagination Unbound

By in Audio Post, Graphics Solutions, Live Sound, News Production, Pro Mixing, Shared Storage, Sports Production, Studio Production, Video Editing

Visit the Avid booth 4T2-01 on Level 4 at Suntec in Singapore to see how we’re taking the industry’s most open and tightly integrated platform to a higher level or check out one of our two guest speakers’ sessions to hear about real-world examples of our clients’ journey to the cloud by Craig Dwyer or learn more about the sound design of Apprentice with Ting Li Lim. Avid product specialists will be available to answer your questions and help you arrive at the best solutions for your media requirements.

Special Guest Presentations

Innovation Hub Level 6, May 24, 15:50pm

Media Cloud Agility – Lessons from Avid clients and their evolving cloud workloads

With cloud at the top of the agenda for modern IT solutions, Craig Dwyer, Head of Avid Strategic Solutions Team, will present a range of patterns being deployed in the media and entertainment market.

Post Production Hub Level 6, May 23, 12:30pm and May 25, 1:45pm

The Sound Design Behind Apprentice

Boo Junfeng’s Apprentice premiered in Cannes in 2016 and was also Singapore’s official entry to the Oscars. In this presentation, Supervising Sound Editor Ting Li Lim discusses the creative process behind the sound design of Apprentice – from conceptualization to execution – bringing the audience into the cavernous psyche of the gallows.

Live Demonstrations

Be First with Breaking News

The age of connectivity has irreversibly changed the news landscape. More viewers are turning to social media and websites—using a variety of devices—to stay informed. An insatiable appetite for news is driving demand within news organisations for continuous content production and delivery across many viewing platforms. Avid gives you the news production tools you need to meet today’s content demands. You can create and deliver high-quality, engaging news across all platforms, continuously—and stay miles ahead of the competition.

Avid NEXIS with Higher Bandwidth and Pro Tools Support

Avid NEXIS is gaining momentum with over 1,400 Avid NEXIS systems purchased by leading content producers and broadcasters across the globe. Avid announces increased usability, performance and scale of the Avid NEXIS Software Defined Storage platform for media. Avid NEXIS Enterprise and NEXIS | PRO systems provide the fastest, most reliable workflows for professional post-production and broadcast environments, as well as new collaborative workflows for professional audio production.

Get Hands-on with Media Composer | First

Aspiring creative professionals, students, and those just starting their professional careers can get free access to the same creative tools used by the world’s most successful filmmakers and television program creators. Visit the Avid booth to try it for yourself.

Sports Production Solutions

Avid’s sports solutions integrate together as a team, empowering you with the technology, efficiency, creativity, and protection you need to champion your content across multiple screens—whether on the jumbotron at the stadium, or on TVs, computers, and mobile devices at home. The new Avid Spark live sports enhancement telestration tool enables on-air commentators to draw and add graphics to a video in real time.

Dolby Atmos mixing to Pro Tools | HD and S6

Dolby Atmos is becoming the hottest thing in cinema and home theatre, enabling filmmakers to deliver bigger, more immersive audio experiences to viewers worldwide. Avid has partnered with Dolby to create the deepest Dolby Atmos integration across the Pro Tools | HD ecosystem, delivering the most efficient immersive audio mixing workflows of any DAW in the industry.

VENUE | S6L Pumps Up Performances with Massive Power

S6L delivers unrelenting performance and reliability for live sound through its advanced engine design and backs it up with highly efficient touchscreen workflows and easy scalability to meet even the most demanding live productions. Like all VENUE systems, S6L provides onboard industry-standard plug-ins and Pro Tools integration, but with more processing power and track counts than ever before. Plus, with a comprehensive array of network and I/O offerings, you can easily configure the system for any application.

Pro Tools | First Upgraded with Cloud Collaboration and Track Freeze 

It’s now easy for anyone to make music using many of the same tools the pros use—for free. Hundreds of thousands of people have downloaded our software and now it’s had a major update, packing in many of the exciting new features found in the latest version of Pro Tools, so First users can always sound their best. Visit the Avid booth to try it for yourself.

Collaborate in the Cloud

With Pro Tools you can easily share tracks and work on projects with anyone—anywhere. As if you’re all together in the same studio. Expand your creative possibilities—and work opportunities—with Avid Cloud Collaboration for Pro Tools, demonstrating at the Avid booth.

Avid Certified Alliance Partner products are a unique collection of innovative solutions with connectivity to the Avid MediaCentral Platform.

As Head of Marketing for Avid across APAC, my role provides the chance to engage with a diverse range of industry Creatives and Professionals. It is a joy to see them realise their vision with the help of Avid products and share their content with the world.