Lucky View Strikes Gold with Avid NEXIS | PRO

By in Shared Storage, Video Editing

Lucky View is one of Norway’s premier post production houses, specializing in a full range of video and audio post production services for the TV and film industry, driving their creative forces into projects like TV programming, commercials, documentaries, animation and film and music videos. They’ve built a reputation on continuous investment in technology to help adapt their workflows, and continue to deliver exceptional post production projects.

Since its launch in 2011, Lucky View has expanded its operation, running out of two state-of-the-art bases in Fredrikstad and Oslo. For their most recent upgrade, Mediability, a Scandinavian provider of studio production products and support, helped deliver next-generation solutions to benefit the studio production efforts. Avid’s legacy line of shared storage has always been the lifeline to the entire operation at Lucky View, with their network running on the most open and integrated platform for media, the MediaCentral® Platform.

Christoffer Pettersen, partner and producer at Lucky View Production explained how the new Avid NEXIS® storage will enhance their workflows, which already feature an armory of Avid studio production tools and solutions to create, distribute and optimize their media. Collaboration is a big part of our workflow, with our teams usually working around the clock to complete several projects simultaneously,” he explained. “Avid’s comprehensive solutions designed for post-production continue to allow us to tackle any creative brief that comes through the door.”

With Avid NEXIS | PRO, hailed as the world’s first software-defined storage platform that enables true storage virtualization for any media application, Lucky View can now scale to new storage heights, delivering unmatched flexibility, control, and extensibility to Avid MediaCentral Platform applications. Qualifying multiple top of the range editing suites, Lucky View integrating the intelligent Avid NEXIS | PRO 20TB (connected to a Dell network switch) into their highly flexible workflow. This will accelerate production and dramatically enhance collaboration at every step of the creative process – from ingest and editing, to sound design and mixing.

Since the latest Avid investment, Lucky View has already seen a multitude of time-saving benefits. “With up to 400 MB/s of bandwidth and supporting up to 330 active clients, Avid NEXIS | PRO gives us the capability to access all our files and projects regardless of which suite we’re working from, streamlining workflows and speeding up time-consuming tasks. It’s also reassuring that Avid NEXIS | PRO uses a raid system in case of failure in one of the drives. Most of our media is irreplaceable, so it’s critical that we can trust our data storage 100 percent. Fortunately, we haven’t had to experience the raid benefit!”

With a team of highly skilled editors working simultaneously on various projects for clients including SpareBank1, Coca-Cola and Universal Music Norway and has produced films and music for artists like Lars Vaular, Vinni and Alan Walker, Lucky View required a solution that could easily access multiple files.

Explaining the immediate benefits of the Avid NEXIS investment, Pettersen said, Editors can now collaborate on each other’s projects simultaneously with ease. It’s great to have constant open access to all our media, enabling us to complete and deliver projects so much faster than before, primarily as we don’t have to waste time moving media around multiple servers.”

Modern editing suites often deploy a variety of production applications, and Avid NEXIS’ integration benefits with Avid-based and third-party workflows was another key driver for Lucky View’s investment. Adding to their workflow, the Avid NEXIS shared storage system connects to one Apple Mac Pro and three Apple iMac video editing suites with Adobe Premiere Pro for video editing, and one Apple iMac using Logic Pro X and Izotope RX4 for audio editing. This is supported by an additional mLogic mRack, and a Apple Mac Mini using Archiware for backup and archiving to LTO7-tapes.

When considering the move to Avid NEXIS | PRO, and the requirements Lucky View was looking for from a next-generation storage solution, Pettersen commented, “Our clients primarily use Avid editing solutions, but we need the versatility to offer alternative workflows. The fact [that] Avid NEXIS can natively support Adobe Premiere Pro is a real leap forward for flexible, open workflows. ”

Considering their business roadmap and forecasting for any future technology investments, Avid NEXIS will allow Lucky View to expand and accelerate workflows by mixing and matching engines to form virtualizable pools of storage to streamline as and when it’s right for them.

“Modern viewers expect the best content, delivered in record time, which means we must adapt to our customers’ demands. Because of the rapid development in technology, the film and music industries are in a constant flux,” he summarized. “New technology allows for increased efficiency across the board, which means we must pay attention and invest strategically in new solutions that are being made available. Avid NEXIS is the only storage solution that will grow with us at every stage of our developing business.”

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Ready to bring the same advanced workflows to your workgroup or post facility? Avid NEXIS | PRO is a next-generation intelligent storage system that expands and accelerates media workflows for everyone.

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As a Field Marketing Director for Program in EMEA I am lucky enough to work with some of the most interesting and inspirational artists, content creators and distributors in the media industry. Follow me on Avid Blogs for industry news and updates from across EMEA.