NAB 2016: Unite and Accelerate Your Post Production Workflows with Avid

By in Shared Storage, Video Editing

For over 25 years Avid has been empowering editors, assistants, VFX artists, composers and sound designers to be more creative, and to collaborate more effectively—on every conceivable type of content. These days, post production demands a variety of tools, and when it comes to creative applications; it’s all about using the right tool for the right job.

During the 2016 NAB Show in Las Vegas, Avid product specialists Corey Tedrow and Michael Krulik share the main stage to demonstrate that when it comes to uniting different creative applications—Avid is the right tool for every job. Here’s a quick sneak preview of their post production workflow presentation.


At NAB 2016, we’re introducing Avid’s NEXt generation of Intelligent Storage: Avid NEXIS, the world’s first and only software-defined storage platform. This powerful system unites individual artists and frees them to collaborate fluidly, regardless of the creative apps they’re using. With Avid NEXIS, you don’t have to create a separate workgroup for Media Composer, or Premiere, or Final Cut client—you can connect them all to the same storage pool. Avid NEXIS is easy to set up, simple to manage, and scalable to suit your unique needs. Administration all happens from a web browser, so you can manage it from virtually anywhere. NEXIS Administrators have complete control over bandwidth; they can see who is currently connected, and how much bandwidth they are pulling, so no one ever has to worry about degraded performance. Other NLEs such as Adobe Premiere, Final Cut, DaVinci Resolve, and many, many more, are fully supported.


Baselight Plug-In

If you need to go to the next level for color correction, the Baselight Edition plug-in for Media Composer has become extremely popular. Baselight gives you these advanced controls without leaving the Media Composer interface. Corey and Michael also point out that the plug-in in Media Composer will read any grading information that has been done on a full Baselight, or come across from on-set dailies. On top of that, with the Artist | DNxIO attached to your system, you will see your changes on the output in real-time.

Mocha Pro

Mocha is an amazing planar tracking and roto utility used by editors, colorists, animators and effects artists. And the fact that it is an effect inside of Media Composer means you don’t have to leave the editor to use it. Not only will you be able to fix shots within Media Composer, but any of this tracking data can be exported and used in other programs so you don’t have to spend time duplicating work.


Pro Tools  Interoperability

You won’t find a better interoperability than between Media Composer and Pro Tools. All of the metadata from your Pro Tools session will come across seamlessly to your Media Composer timeline. And Pro Tools is of course also fully supported on Avid NEXIS. Inside Media Composer, we now support 64 tracks of audio and the Audio Mixer has been updated to accommodate this interoperability, so that you can better mix and monitor in 5.1 and 7.1 right inside of Media Composer.

Interplay UX in Adobe Premiere

Imagine you can have full access to your Media Composer assets inside of Premiere Pro. Well this will be a reality with the addition of the Media Central | UX panel inside of Adobe Premiere. Avid’s Media Central | UX, is a simple browser-based application that enables you to review and edit footage. You can browse assets, add Markers and even create shot lists and sequences. Avid is thrilled to be able to partner with Adobe in this way.

Want to hear more? Visit the Avid Booth (#SU902) in the South Upper Hall and grab a front row seat on our main stage! Corey and Michael can’t wait to show you all the details and answer your questions.

Monday, April 18 at 11:15am and 3:45pm

Tuesday, April 19 at 11:15am and 3:45pm

Wednesday, April 20 at 10:15am, 12:15pm, and 3:45pm

Thursdsay, April 21 at 9:15am, 11:15am, and 1:15pm


Avid at NAB 2016

Don’t miss a second of the excitement—our blog articles will cover VIP guest presenters, product launch announcements, and general commentary on what’s new.

I'm Social Media Manager for Avid and editor-in-chief of Avid Blogs. You can find me on Twitter at @editorbelga.