Introducing Avid Maestro | Virtual Set Powered by Unreal Engine at NAB 2018

By in Graphics Solutions, NAB 2018, Studio Production, Topics

Vivid, vibrant productions capture the attention of viewers. In today’s market, the flexibility and utility of news and sports’ production environments are essential for engaging storytelling. More and more broadcasters are seeing the advantages of dynamic, tractable virtual studio designs and augmented reality graphics, that can be customized for story enrichment.

In the world of graphic creation, Epic’s Unreal Engine is considered the standard in high-end rendering platforms for games. Avid has chosen to pair-up with Unreal so virtual studio and augmented reality based productions can benefit from the photo realistic renders for AR experiences. Recognizing Unreal is not geared towards the real-time updates also required during a live production, Avid is combining its existing graphics engine workflow with Unreal’s to provide customized graphics over the virtual set layer. Both are packaged together on a single platform, controlled from the same user interface, and maintain the broadcaster’s existing Avid workflow.


Maestro | Virtual Set — anything but virtual

By incorporating Unreal Engine into your studio workflow, you can enrich your graphics with dynamic shadow options, reflections, lighting and more to the already powerful graphic capabilities of Maestro | Virtual Set. The result is stunning realism, establishing a true differentiator for news and sports productions.

Real-time data-driven graphics to tell your story

Maestro | Virtual Set allows your production teams to incorporate up-to-the-second accurate data-driven graphics, videos and additional content in your news and studio productions. These productions can be enriched even further by adding captivating augmented reality elements.


User-friendly design easily integrates into your workflow

Maestro | Virtual Set works seamlessly within the proven Avid MediaCentral environment. As a complete, end-to-end studio solution, it allows you to continue using your current design tools, like 3DSMax, Maya, Blender, etc. to create virtual studio backgrounds. Additionally, you can compile scenes from Unreal Engine’s extensive library and deploy them on your Avid platform.


Easy-to-use single interface

Maestro | Virtual Set’s single interface combines Avid’s existing graphics engine workflow with Unreal Engine, to provide updateable graphics over the virtual set layer. Users can control both virtual backgrounds and on-air graphics from the same screen. They can also be triggered to air by studio automation or switchers.

Stunning, reliable realism

Paired with Avid Xync 2.0, Maestro | Virtual Set embellishes your productions with virtual environments that are visually authentic. From unmatched camera tracking, to sophisticated crane and dolly sequences with unlimited 360-degree tracking, multi-camera productions are executed in perfect sync.

Give your team the freedom to create everything they imagine. Maestro | Virtual Set enhances your productions with stunning Unreal Engine imagery that stands-out from your competition. To see just how Avid Maestro | Virtual Set is forging new horizons for unique studio creation, come and see our demonstration at Upper South Hall – Booth SU801 (located next to the hall entrance).

Maestro | Virtual Set

With Maestro | Virtual Set, you can easily create photo-realistic environments and enhance any production to better engage viewers and enhance storytelling.

As Senior Solution Marketing Manager for Broadcast at Avid, I am proud to bring captivating sports and graphic solutions to the broadcast market.