WEBINAR: Leverage Social Media to Improve Ratings

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What is your strategy for success as traditional broadcasting moves beyond the single screen? Join me for the informative and free on-demand webinar, Leverage Social Media to Improve Ratings, to help guide the way.

Hosted by Broadcasting & Cable and featuring a panel of second screen experts, you’ll learn how multi-platform content delivery can drive your brand and keep viewers engaged longer.

WEBINAR: Leverage Social Media to Improve Ratings

Our featured speakers include:

  • George Winslow, Contributing Editor, Broadcasting & Cable
  • Jessica Rappaport , VP of marketing, TV group, Scripps
  • Shelly Leslie, WRAL-TV Creative Director, Capitol Broadcasting
  • Melissa Hatter, Executive Vice President Client Services and Strategic Account Management, WorldNow

Second screens are no longer the “future” of television. Broadcasters today need to know how to create an integrated social television experience—watch now.

As Senior Product Manager for Newsroom, I lead teams that develop Avid newsroom solutions. Previous to joining Avid, I was a producer with more than 10 years of experience in sports production for leading networks including NESN and WFXT.